Ozon Image Upload Guide 2025: Tips & Tricks

As a seasoned e-commerce operations expert with 5 years of experience in Ozon Global Selling, I have successfully managed various aspects of the platform, including return management, review optimization, and promotion strategies. This article provides a comprehensive guide to uploading images on Ozon, covering key scenarios, underlying logic, practical solutions, and common pitfalls based on real-world examples from Chinese sellers. The content is structured according to the problem scenario, core principles, solution steps, and risk avoidance tips, supported by the latest Ozon policies and detailed operational paths.

Problem Scenario: Incomplete or Non-Compliant Image Uploads

Many new sellers on Ozon encounter issues when uploading product images, such as image size limitations, incorrect formats, or lack of high-quality visuals, leading to poor visibility and lower conversion rates. For example, a Chinese seller selling home textiles on Ozon faced repeated rejection of their product listings due to low-resolution images that did not meet the platform’s standards.

• Image resolution must be at least 1000x1000 pixels
• Supported file formats include JPEG, PNG, and WEBP
• Product images should not contain watermarks, logos, or text overlays
• Multiple images (minimum 4) are required per product listing

Underlying Logic: Image Quality and Platform Policies

The quality of product images directly affects customer trust and purchasing decisions. Ozon has strict guidelines to ensure all products listed on the platform maintain a high standard of visual presentation. According to the latest Ozon Seller Central Policy Document, any product with non-compliant images may be removed from the marketplace, resulting in loss of sales and potential account penalties.

Image Requirement	Minimum Standard	Ozon Policy Reference
Resolution	1000x1000 pixels	Section 5.2 - Product Image Standards
File Format	JPEG, PNG, WEBP	Section 5.3 - File Type Restrictions
Image Content	No text, logos, or watermarks	Section 5.4 - Visual Compliance
Number of Images	At least 4	Section 5.5 - Listing Requirements

Solution: Step-by-Step Image Upload Guide

To ensure successful image uploads on Ozon, follow this step-by-step process:

• Step 1: Log in to your Seller Central account
• Step 2: Navigate to Products > Add Product
• Step 3: Fill in the basic product information, then click on Images
• Step 4: Upload your images, ensuring they meet the above requirements
• Step 5: Preview the images and confirm before submitting the listing

A Chinese seller who sells kitchenware on Ozon used this method to upload high-quality images, which led to a 40% increase in product views and a 25% improvement in conversion rates within one month.

Risk Avoidance: Common Mistakes and How to Fix Them

Several mistakes can lead to failed image uploads or listing rejections. Here are some common issues and how to avoid them:

• Mistake 1: Uploading images with low resolution. Fix: Use photo editing tools like Photoshop or Canva to resize images to at least 1000x1000 pixels.
• Mistake 2: Including text or logos on images. Fix: Ensure the product is shown clearly without any additional elements.
• Mistake 3: Not using multiple images. Fix: Provide at least 4 high-quality images showing different angles and details of the