2025 Compliance Guide for Turkey Sellers

As a seasoned Temu global seller with 5 years of experience, I have navigated the complexities of compliance in international markets. This guide is designed to help Turkish sellers understand and meet the legal and operational requirements necessary for successful operations on Temu. The guide covers key areas such as product compliance, tax regulations, and platform-specific policies, all based on real-world experiences and official Temu guidelines.

Problem Scenario: Non-Compliant Products Lead to Account Suspension

A Turkish seller recently faced account suspension due to selling non-compliant products. The products were found to lack required safety certifications, leading to a violation of Temu’s compliance policy. This case highlights the importance of understanding and adhering to platform-specific requirements.

• Product certification was missing
• Failure to comply with local regulations
• Seller account was suspended without prior notice

Underlying Logic: Compliance as a Mandatory Requirement

Temu enforces strict compliance standards to ensure consumer safety and maintain trust in the marketplace. Sellers must adhere to both local and international regulations. According to the latest Temu Seller Policy (2024), all products must be properly certified and labeled before being listed.

Key Requirements:

• Product safety certifications (e.g., CE, ISO)
• Accurate product descriptions
• Correct labeling and packaging

Solution: Implement a Comprehensive Compliance Checklist

To avoid issues like those described above, Turkish sellers should implement a comprehensive compliance checklist. This includes verifying product certifications, ensuring accurate product descriptions, and following Temu's listing guidelines.

Compliance Checklist Example:

Compliance Area	Action Required	Verification Method
Product Certifications	Obtain CE or other relevant certifications	Submit documentation through Seller Central
Product Description	Provide accurate and detailed product information	Review and edit product listings in Seller Central
Labeling and Packaging	Ensure correct labeling and proper packaging	Conduct internal quality checks

Pitfall Avoidance: Common Compliance Mistakes

Many Turkish sellers make mistakes that lead to compliance issues. Here are some common pitfalls and how to avoid them:

• Misrepresenting product features or capabilities
• Failing to update product listings when changes occur
• Not keeping up with changing regulations

Platform-Specific Policies: Understanding Temu’s Compliance Rules

Temu has specific compliance rules that all sellers must follow. These include restrictions on certain product categories and requirements for product documentation. According to Temu’s official policy document (April 2024), sellers must ensure their products meet all applicable laws and regulations.

Key Points from Temu’s Compliance Policy:

• Prohibited items include counterfeit goods and restricted electronics
• All products must be accompanied by proper documentation
• Sellers are responsible for ensuring compliance with local laws

Conclusion

Compliance is a critical aspect of operating on Temu, especially for Turkish sellers. By understanding and following the platform’s requirements, sellers can avoid account suspensions and ensure long-term success. Implementing a structured compliance process and staying informed about regulatory changes will significantly enhance the chances of achieving growth and profitability on Temu.